Thursday, 17 May 2007


My final project is going to be a series of packaging designs for Megan skin care.
This is a client from Taiwan, who has set Vietnam as a starting point.
The quality of the products is nice, however the brand faces problems in the actual selling numbers. Some researches showed that customers had complaints about the unclear packaging of the products, and the high price. Since the client still has unsold products in stock, which have to be cleared before June 2008, my job now is to redesign the packaging boxes, so that the client can succefully clear the stock. Also, I need to design some catalogs, flyers, and posters for promotion. And as for the price issue, the client has decided to change the design of the containers the next time, after the stock cleared.
The image is my first idea for the new logo. The old logo was "Megan" without the leaf shape. I added the colours because I've designed boxes with the 18 colours shown above. However, now I'm thinking that maybe I should reduce the number of the colours chosen...

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